Matisse, who knew a lot about life, joy and beauty, once said “jazz is rhythm and meaning”. Today we could say that design is a meaning to which a rhythm has been given. A chair is a chair, but a design chair plays a different kind of music. Which is why Kristalia’s story always starts with jazz notes. The meaning is innovation, functionality, handicraft expertise, Made in Italy, sustainability, transparency. The rhythm is design. Something that, like jazz, is impossible to understand if you even venture to explain it.